Rediffusion Wins Tata Power’s Media & Creative Mandate 

Rediffusion has won the entire creative and media mandate of Tata Power. Rediffusion will handle the creative, media & digital-related work of Tata Power comprising all its business clusters viz generation, transmission & distribution, renewables, and new business services including ESG and CSR domains.

"Tata Power mandate is a very big one for us. Rediffusion is privileged to be working with Tata Power across a range of very interesting and consumer-relevant products. What is even nicer is that almost the entire product range is Green-focused and Earth-friendly. Our teams in both Mumbai and Bangalore will be working on the account,” says Sandeep Goyal, Managing Director of Rediffusion. 

Havas Media Group India Bags The Integrated Media Mandate Of Slurrp Farm

Havas Media Group India has bagged the integrated media mandate of millet-based children’s food brand, Slurrp Farm. 

The mandate includes both offline and digital media duties; and will be handled out of the agency’s Gurgaon office, spearheaded by Harbir Singh Rai, Managing Partner (Head – North 2), under the guidance of Uday Mohan, President & Chief Client Officer, Havas Media Group India.

Shauravi Malik, Co-founder, of Wholsum Foods Pvt Ltd, comments, “At Wholsum Foods, we are always looking to partner with people who share the same ethos and values as us – the team at Havas does exactly that. We are pleased to partner with Havas Media Group to bolster our offline and digital media efforts, and look forward to working with them to further evolve our storytelling and introduce new audiences to Slurrp Farm.”

GOZOOP Group Bags Social Media Mandate Of Spexmojo

GOZOOP Group has bagged the social media mandate of Spexmojo Technologies.

The mandate will be handled by the Mumbai office of GOZOOP Group and will focus on creating relevant and conversational content for the brand’s Facebook, Instagram & Twitter platforms. The agency will also be responsible for content planning and execution, ensuring the connection with the target community, cultivating relationships, and building brand recognition through social channels.

Spexmojo will connect consumers with opticians, offering them the widest range and the best quality products in the market. The brand also aims to bring into India a range of high-quality international brands in the eyewear category.

iProspect India Wins Digital Mandate For Monster.com

iProspect has won the digital mandate for multiple countries of the leading online career and recruitment resource - Monster.com. The account was won following a multi-agency pitch and will be serviced from the agency’s Gurgaon office. 

As per the mandate, iProspect India will handle the entire gamut of digital duties for Monster.com, with a focus on performance-based marketing. The agency will utilise its proprietary tools and solutions to help the brand achieve its digital marketing objectives via innovative digital campaigns. It is pertinent to note here that the agency will manage the brand throughout India, Southeast Asia, and the Middle East.