Jan Ki Baat and Koo are joining hands together where the latter to integrate election related content, in Indian languages
Koo has partnered with Jan Ki Baat to reach and encourage Indian audiences to express their thoughts and opinions on everyday trending news.
As part of the partnership, Pradeep Bhandari will use Koo, as a platform to run opinion polls, post the latest updates on election analysis and allow followers on Koo to express their thoughts and opinions on the elections in Bengal, Tamil Nadu and other states. This election year Jan Ki Baat will initiate conversations in regional languages, set the agenda & shape the narrative on Indian politics and Indian elections through factual, educative, data driven on-ground analysis through the Koo platform. Koo and Jan Ki Baat partnership will be seen on the Koo App and across Jan Ki Baat platforms starting 1st February 2021.
“Pradeep is the master of election result predictions and his on the ground approach is what the youth of India would love to follow. The tie up with Pradeep and Jan Ki Baat will allow a vast audience who love local Indian languages to connect with him as he travels across India to bring the latest on elections in Indian languages on Koo," says the Co-Founder and CEO of Koo, Aprameya Radhakrishna on announcement of the partnership.
Founder and CEO of Jan Ki Baat, Pradeep Bhandari shares, “As India completes 75 years of independence in 2022, Indian languages will strongly shape & dominate the discourse of patriotic youth of India. I have personally experienced the power of Indian languages while travelling across 400 constituencies and connecting with people. Collaboration with 'Koo' will help 'Jan Ki Baat' reach the masses and involve them in this patriotic journey.”
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