BW Online Bureau

BW Online Bureau

Brands Commemorate Independence Day In Unique Ways

With our 75 years of free India, brands remain undeterred and celebrate the occasion in high spirits

McDonald’s Captures Customers’ Joy Of Grabbing #TheRealDeal

#TheRealDeal campaign features four digital films based on a social experiment, capturing the reactions of different customers as they find out about the McDonald’s app & their surprise while availing the amazing offers

FCB Group India, Kinnect Partner To Fuel Creativity

Leveraging FCB Group's expertise in building brands over decades, Kinnect hopes to achieve similar legacies for their clients

Facebook Transforms Maruti's Digital Game

Digital is contributing to 40 percent of customer enquiries and is driving many industry-first initiatives to win customers during COVID-19

Sales Tech Builds Trust & Stronger Relations With Buyers: Report

9 in 10 top sellers in India use sales tech to close deals in hybrid world, unveils LinkedIn State of Sales APAC 2021

The Q and Chtrbox Launch BharatBox

BharatBox will power brands to reach consumers in Tier 2 and Tier 3 cities in India

ASCI Unveils New Brand Identity

Advertising industry body invests in technology-led future to become more responsive, dynamic and inclusive

BW Gaming World People Winners Announced

The Virtual Awards ceremony will be held on August 20, 2021, Friday, from 6:00 PM onwards

Account Wins: Pitchfork Partners, Leo Burnett Orchard

Quick look at new account wins/ retainers this week

Hires & Promotions: Gaana, Netflix, ShareChat, Madison Media

Quick look at new hirings, promotions and people movements this week