Prof. Bejon Kumar Misra

Bejon Misra has been in the consumer movement in India for the last 25 years starting from Jamshedpur in 1983 as the founder of the Consumer Guidance Society of Jamshedpur. He is a management graduate with marketing as major from the Banaras Hindu University. He has professional experience for more than 35 years working as an entrepreneur. He is in the Board of several Consumer Organisations and is atpresent the Executive Director of a leading consumer organisation, Voluntary Organisation in Interest of Consumer Education (VOICE) based in New Delhi. He was recently inducted as a member of the newly constituted Food Safety & Standards Authority of India and also in the board of several other organisations like Quality Council of India (QCI), Bureau of Energy Efficiency (BEE), National Accreditation Board of Certification Bodies (NABCB) and others as a consumer representative. He was the Chairman and now the Governing Council Member of the Consumer Coordination Council (CCC), a national coalition of 70 leading consumer organisations of India. He is also active within the Consumers International, which has 250 members in more than 125 countries. He has published several research papers and conducted several studies on Quality of Service as perceived by consumers in the Banking, insurance, healthcare, telecom, electricity and other utility services in India. He has visited more than 30 countries attending various international negotiations and study tours supported by Governments and UN Organisations as a member of the Indian delegation or on behalf of Consumers International. He also conducts skill development workshops on Consumer Dispute Resolutions and Excellence in Customer Care for public and private sector organisations

Real-Life Demands Of Indian Consumers Find No Place In The E-Commerce Rules

It seems like the government is trying to compensate with overregulation in the form of cumbersome rules and increased compliance that will add to the costs of business for the e-commerce platforms