Amidst the debate of metaverse being just a fad, the technology, and digital marketing industry together can leverage the true potential of metaverse by creating a purpose-driven immersive journey for consumers
From being chunky VR and AR gadgets that were fancies of only ultra-rich, the metaverse is creating a brand-new marketplace that will introduce much swankier devices available at various price points to augment virtual avatars and virtual worlds
Artificial Intelligence is using and programming machines to respond innovatively and creatively to customer requirements
The most visible change in Indian digital marketing lies in terms of the revolution in use and access. Kirana stores, mom-and-pop outlets and traders in tier II and tier III cities who otherwise don’t have good digital connectivity is taking a leap
Today’s creative technologists marry top-tier creative ideation with emerging technology to exceed marketing goals in a rapidly changing world.
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