Siddhartha Vanvani

Siddhartha Vanvani is the Founder & CEO of Digidarts

Intersection Of Tech & Human Connection In Modern Marketing

Amidst the technological advancements, it is imperative to acknowledge that human interaction remains irreplaceable, writes Siddhartha Vanvani

Festivals & Brands ROI: Metrics Brands Can Use To Measure Success Of Campaigns

A high customer retention rate leads to increased customer lifetime value and contributes to a higher overall festive ROI, much like the joy of reuniting with familiar faces during the holidays, writes Siddhartha Vanvani

How Does Drip Marketing Scale Business

Drip marketing assists in boosting sales by converting visitors into buyers, increases repeat purchases and reconnects with the stagnant audience