Live Internet: The Internet’s Future In The Making

‘Live’ has now hit inflection point and is here to stay

Indian M&E Sector To Generate $53 Bn Annually By 2025: Anurag Thakur

He sees India in the league of leading quality content producing nations across the globe

Glance Launches Live, Interactive Festival On Smartphone Lock Screens

The Glance LIVE Fest, a unique three-day festival will bring over 70 million users, top celebs, creators, game streamers, and brands together through premium LIVE experiences

Making Your Propositions Reach The Right People

Looking London, talking Tokyo - a.k.a. the pitfalls of targeting in marketing

How The Metaverse Impacts Influencer Marketing

As lines blur between virtual and reality, influencers are gaining more visibility and attention across social platforms

What Advertisers Can Learn From IPL

The way each IPL franchise markets itself and its players has a profound effect on the public on a whole new level and hence, an interesting area of study

#NationalTechnologyDay: The Next Biggest Shopping Destination Is The Cloud

Know why retail businesses must move to the cloud, as it offers a competitive edge by streamlining the supply chain operations and improving the customer experiences

Media Plans Should Now Be Programmatic-Only: Tejinder Gill, The Trade Desk

Interestingly, programmatic's share in 2021 was 42% & is expected to reach 70% in the next 2 years

ZEE5 Dials Up Its Content Slate

Catering to every viewer’s entertainment need, ZEE5’s content slate for 2022 encompasses 40+ originals and 40+ movies across languages and genres

Meta Places

Future travellers will adopt immersive settings to celebrate human connection and embrace unprecedented change to nurture relationships