Mondelez's Meaningful Marketing This Festive Season

We are where the consumer is, emphasises Anil Viswanathan

#BWTop50Marketers: Meet India’s Most Influential Marketing Leaders

With nearly 20% of the list comprising women leaders, and sectors such as technology & digital, FMCG, Food & Nutrition & Auto shining through, BW Top 50 Marketers reflects the changing dynamics of the industry

Mondelez India's New Entrant Uses Micro Aeration technology

Cadbury Dairy Milk Silk Mousse is launched with the campaign #ScoopIntoChocolateHeaven

Cadbury 5Star Launches Its Latest Campaign With Google- ‘5Star Do Nothing Assistant’

To activate the assistant all you need to do is, say "Ok Google, eat a 5Star" to get your Google Assistant to lean back, relax, and motivate you to do nothing as well