Long-form Videos To Contribute 13% TV Ad Revenue By 2025: GroupM

The 2nd edition of ‘The Changing Landscape of Indian Television’, conducted by Ampere Analysis and gathering insights from 4000 respondents, explores the significant shift from linear TV to CTV in the Indian TV industry

Hires & Promotions: Metro Brands, GroupM, ICC

Quick look at new hirings, promotions and people movements this week