The letter urges the ministry to look into the landing page metrics issue which has remained unaddressed by BARC
Aaj Tak posted significant growth in daily average viewership for their Jahangirpuri encroachment coverage
He takes over from Punit Goenka, MD & CEO, Zee Entertainment Enterprises
As per these revised approved standards, audience estimates for these genres will only be released based on a 4-week rolling average, every week
The ministry has also sought the last 3 months' data to be released alongside
August 2021 witnessed the highest number of active advertisers and brands for 2021
Before joining the Market Research Society of India, he was working as the Chief of Measurement Science & Business Analytics at BARC India
He had joined the BARC India Board in 2016 and was subsequently appointed the Chairman of the company (2018-19)
Google Search, Firstinclass.in debut in the list of advertisers
The highest growth has been recorded by news channels (25%), followed by GEC (21%)
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