Through storytelling, brands create an opportunity to connect with their target audience at a more profound level & personalized marketing communications are useful to connect with consumers in a more meaningful way
As long as agencies continue to display Ownership, Objectivity and Openness, there is no way that they will lose their respect and profits in the wonderful business of building brands
In India, the ArtHouse team will partner with local agencies and brands to collaborate with influencers and artists to unlock their creative capabilities and tie them with the brand’s messaging and goals.
Brands are waking up to the reality of providing the best design templates for their apps, websites, and other online tools, to improve customer engagement and the end-user experience.
Many fail to understand this, but branding goes above and beyond the company logo. Right from the look and feel of a brand’s advertisement, to its customer service support - all of these contribute to building a perception in the minds of your consumer and are likely to determine whether or not to purchase commodities from your company.
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