Post World Cup High, Expectations Surge From IPL 2024

Capitalising on the digital wave post Men’s ICC World Cup, marketers embrace a new era of digital-led engagement and immersive fan experiences for IPL 2024 and T20 World Cup

Byjus' Atit Mehta Navigates Marketing With Authenticity & Innovation

Atit Mehta, Marketing Head, Byjus on navigating innovation, sustainability and AI with a consumer-centric approach

90s Advertising Laid The Foundation For Me: Atit Mehta

For our series, 'Marketing Maestros', Atit Mehta, Marketing Head, Byju's shared his journey and insights into the dynamic realm of marketing

BYJU'S Launches Campaign With Global Brand Ambassador Of EFA

Lionel Messi, World Cup Champion and global education advocate, begins promoting BYJU'S Education for All as its Global Brand Ambassador

Byju’s, MPL Want To Exit Jersey Sponsorship Agreement With BCCI

MPL wishes to transfer the kit and merchandise rights to Kewal Kiran Clothing Limit

Byju's To Acquire USA's Tynker

Tynker is a California based coding platform for kids. The acquisition is second in line in the coding segment after Byju’s acquired Whitehat Jr last year