What India Takes Offence To Revealed

ASCI lists six key patterns in ads that were considered offensive

ASCI Re-elects Subhash Kamath As Chairman

NS Rajan was re-elected as the Vice President of ASCI in the the 35th annual general meeting

ASCI Unveils New Brand Identity

Advertising industry body invests in technology-led future to become more responsive, dynamic and inclusive

ASCI Issues Final Influencer Advertising Guidelines, Experts React

Marketers believe that certain rules and guidelines are always good for any industry/sector to grow and flourish

Industry Gives Thumbs Up To ASCI Influencer Draft Guidelines

It is expected that these guidelines are going to build more trust between the artists and their audience with increased transparency, along with marketers channelizing verifiable information