IPL 2020: The Ad Games In ‘Live’ Begins

Despite the IPL rush, the rise of digital companies sponsoring the forum and overcoming challenges, there are still certain areas that marketers need to better understand to ensure the property works harder for them.

To Collaborate & Co-Create, The Roaring Mantra For Brands In 2020

From the very beginning, brands have somehow organically found each other to collaborate with – From joint CSR ventures, to collaborative awareness campaigns, so many brands have leveraged teamwork for the greater good.