Hires & Promotion: Epigamia, Grey, WebEngage, Innover, TTT

Quick look at new hirings and promotions this week

M&E Brands Sent Over 5.9b Messages In Last 9 Quarters: Report

Maximum messages were sent during October- December 2021 indicating year-end period for special programming and campaigns

WebEngage, CM.com Enable Biz To Build Personalised Experiences

With this partnership, businesses will now be able to leverage conversational commerce through CPaaS solutions from CM.com on the WebEngage retention operation system.

WebEngage Expands Operations To The Middle East & Africa

The Company is providing its full-stack solutions to help B2C organisations in the the Middle East and Africa to engage and retain their customers better, boost customer lifetime value and marketing ROI

Hires & Promotions: Xaxis, LocoNav, Cosmo Films, WebEngage, Dentsu, Toshiba

Quick look at new hirings, promotions and people movements this week

Power Of Retention in Driving Sustainable Business Growth

Digging into some robust retention strategies and evaluating their impact on the growth of consumer businesses

Pandemic Has Triggered Increased Adoption Of Digital Solutions: Report

With 71% of the customers spending more time online than earlier, it has resulted in businesses adopting digital solutions to ensure continued user engagement

Martech Adoption- A Crucial Milestone For Digital Consumer Businesses?

81% of marketers feel their current martech stack is effective at meeting their organization’s business objectives

5 Simple Learnings To Succeed In The SaaS Domain

The growth of this sector has been accelerated with innovation and new and engaging methods that define how brands interact with their target audience