TV Ad Volumes Maintain A Steady Growth

Q1 2022 registers 443 million seconds of Ad Volumes

What Advertisers Can Learn From IPL

The way each IPL franchise markets itself and its players has a profound effect on the public on a whole new level and hence, an interesting area of study

Marketers Bullish On YouTube's New Monetisation Policy

While it is too early to predict the next move of advertisers and how other platforms will alter their revenue measures, it is believed that in the long run, advertisers will emerge as the big winners