The idea of bringing three-dimensional experiences had started with VR devices and it has come full circle with the innovations and advancements like Web3 and Metaverse
Quick look at new hirings, promotions and people movements this week
Looks like the recent ad from Zomato missed the mark in impressing its audience. Experts deliberate on the recent controversy
Experts believe that focus today has shifted from products to people, owing to digital storytelling
Does a brand's whimsical marketing approach continue to be its cheat code?
The new IT rules' impact on the overall A&M industry and the advertiser front garner mixed responses from marketers
Artificial Intelligence is using and programming machines to respond innovatively and creatively to customer requirements
Marketers discuss what suspension of the IPL means for the fraternity, agreeing on some severe damages to the advertisers and market sentiment
The agency took the OnePlus brand communication of Never Settle and stretched it to as much height as possible, literally!
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