Digital, Audio, TV, OOH To Pickup Pace

Expansions of app ecosystems, rapid small business formation activities and growing role of cross-border media marketplaces have led to advertising growth for the year to exceed previous expectations

WPP Launches Global Data Company: Choreograph

It delivers a privacy-first approach to customer data amid changing market dynamics  

Cricket Holds 87% Share Of Indian Sports Sponsorship: Report

This report also takes into consideration - sponsorship spends, celebrity endorsement and media spends on sports properties

Hires & Promotions: GroupM, Viacom18, Saatchi & Saatchi Propagate

Here's a quick update on new hirings, promotions and people movements in the past week

270% Rise In Voice Search In India: Report

Rising trends in voice tech massively impacting education, banking, healthcare and gaming industry