With this partnership, ETML would be responsible for handling Lenskart’s performance marketing endeavours in the Middle East
The brand aims to strengthen its position in the fashion industry, and advance its trend-specific products with such partnerships.
The ad campaign takes Lenskart’s core value of disruption forward, and makes the customer rethink their choices and shopping behaviour
Quick look at new hirings, promotions and people movements this week
Quick look at new hirings, promotions and people movements this week
Marketers deliberate on various aspects of brand love and how their organisations have been cultivating it
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