Homegrown Brands' Connecting Factor To Hook Consumers

At the end of the day, the consumer and the brand are interconnected and this co-dependency will thrive where the communication is two ways

The Future of Digital Marketing In A Cookie-Less World

Is relying on third-party data providers a viable option given that data security is a major concern in today’s day & age?

How Quick Deliveries Entice Customers To Shop More And For Brands

By utilizing new technologies to better leverage their existing physical infrastructure, New Age Fulfillment Partners are offering e-commerce companies a superior delivery experience to raise the bar to match the same-day delivery expectations

Celebrity Endorsement In EdTech - Boon Or A Bane

Celebrities assure a stronger media and social pull but there are many brands that have created stronger brand equity even without a celebrity, questioning the actual worth of this heavy investment

Importance Of Data Transition To Drive Measurable Marketing Results

Top 5 areas that form the core of a successful D2C strategy for a B2C company

Pandemic After Effects To Affect Diwali Shopping: Report

Diwali 2021 will accelerate the return to normalcy with higher economic activities, but consumers still require more time to completely put behind the numbing pandemic experiences

Decoding The Digital Trends

Dixit expounds the myriad online trends and patterns that have evolved during the past months and are here to stay

Current Trends In The Digital Marketing Industry

It is crucial for a business functioning in a booming industry to be mindful of the market trends and demands

Five Trends Impacting E-commerce Marketing Strategies

To improve the shopping experience and build a long-lasting relationship with customers, companies need to keep themselves updated with the trending marketing strategies

Five Common Marketing Mistakes Brands Should Avoid

An intriguing marketing campaign not only helps brands connect with their right audience but also gets people talking about the brand