ORM Integral To Brand Management Today: Sanjay Bhutani, Bausch & Lomb

Bhutani speaks on how he sees ORM become important for marketers in India

State Of ORM In India

From ‘reactive’ to ‘proactive’, from ‘important’ to ‘core and critical’, Online Reputation Management in India is transitioning towards top priority for businesses. The headroom for growth however remains massive, with a wide gap between adopters & laggards

Bausch+Lomb, FCB Ulka Partner To Instill Confidence

The film, #SwitchToConfidenceSwitchToSofLens, sheds light on the importance of confidence in achieving one’s goals is live across all social media handles