Digital Delight - Redefining Customer Experiences: Ajoy Chawla

In a virtual dialogue, Ajoy Chawla, CEO Jewellery Division, Titan Company chats about the market share of its brands, its individual brand identities, the switch from locker kept to daily wear jewellery, usage of tech innovations, riding on customer experiences, and more.

Mia By Tanishq Unveils New Campaign Showcasing Starburst Collection For Festive Season

The campaign, 'For the Star in You' has been conceptualised by Famous Innovations, Bangalore

#CaseStudy: The Saga Of Pink - 'This Is Me'

Here is all you need to know about Mia's brand campaign which is conceptualised by Famous Innovation and produced by Jungle

Diwali 2022: Brands Launch Firecracker Campaigns To Ignite Spark

With year-around the festive season, the brands are rolling out sparkly campaigns to celebrate the festival of light and provide the consumers with the best deals

Viral Fission Partners With Mia By Tanishq For Its Romani Collection Campaign

The campaign was active for 5 days and garnered a total of over 2.5 lakh impressions

Brands Embrace Festive Time In Unique Ways

A quick look at festive preparations of brands during festive season

Brands Pin Love & Hope This Raksha Bandhan

Quick look at how brands are celebrating the love-hate relationship of the siblings this year

Dentsu Webchutney Bags Digital Mandate For Tanishq

The agency aims to make jewellery a powerful form of self-expression through digital

Love Vaccine By Brands This Valentine’s Day

Echoing the essence of love and togetherness, brands have put together interesting campaigns to rekindle the spirit of the festival of love

AAAI Issues Statement On The Tanishq Ad Controversy

There is a consensus among all allied bodies and The International Advertising Association (IAA) India Chapter and The Advertising Club also support this