Fortifying its leadership position, Noise is taking strategic steps toward organisational growth
The agency will oversee all media communications for the brand’s business operations and services
PROOH enables payments towards buying billboards on the basis of Target Audience Impressions Delivered and not on Traditional “Fixed Rental” basis
Saptarshi Banik has been appointed as the National Director - Business and Services, while Sunil Gangras has been promoted to a higher position
In the past few years, unicorns and decacorns along with other VC-funded promising start-ups burning huge money on their branding and marketing efforts have grabbed many a headline
The association will also be amplified by way of a 360-degree campaign across the offline, digital and social media platforms which will run through entire duration of the tournament
Conceptualised and developed by VMLY&R, the campaign emphasises the importance of purpose-driven learning and falls under Dell’s larger #PC4Education initiative
India Today Group's Vice Chairperson Kalli Purie launched the group's first bot AI collaborative anchor Sana during India Today Conclave 2023
WWI’s campaign sheds light on breaking stereotypes and setting new benchmarks
The study says, with boundaries blurring between different formats in the consumers’ minds, M&E companies should refrain from defining themselves as LTV/OTT/Movie Studios and reimagine themselves as content creators not chained to a delivery medium
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