Hires & Promotions: Famous Innovations, Nat Habit

Quick look at new hirings, promotions and people movements this week

Famous Innovations, Delhi Unveils Fresh Leadership Line-up

Famous Innovations is strengthening its presence in the North with strategic appointments and promotions in its Delhi office. Sumit Chaurasia, former Creative Director and Founding Partner, has been elevated to the position of Creative Head, Delhi. Joining him as Creative Head is Neeraj Toor, as Group Creative Director at Havas and Creative Head at RepIndia.

Additionally, Tarkendra Kaul has been appointed as Business Head, joining from DDB Mudra where he served as Client Solutions Director, overseeing accounts such as Pernod Ricard.

Chaurasia, with over 15 years in advertising and a decade at Famous Innovations, has played a pivotal role in the agency's growth, working on notable brands such as Mahindra, Raymond, Titan, Platinum Guild International, Burger King, and Haier.

Toor brings with him over 12 years of industry experience and Kaul gets along his expertise from his role at DDB Mudra.

Currently, Famous Innovations' Delhi roster includes renowned brands like Adidas, Haier, Pernod Ricard, Dabur, and MobiKwik, with plans to double its client base this year. This strategic move reflects the agency's commitment to expanding and consolidating its influence in the North.

Ankita Srivastava Joins Nat Habit as Chief Marketing Officer

Nat Habit, the direct-to-consumer (D2C) beauty and wellness brand based in India, has named Ankita Srivastava as its Chief Marketing Officer.

With nearly 20 years of experience in spearheading marketing and brand strategy, as well as driving innovation and business development in beauty, personal care, fragrances, and men's grooming, Srivastava has played key roles in some of India's most cherished personal care brands.

In her new role, Srivastava will focus on shaping consumer strategy, expanding the product portfolio, and assembling a versatile team to propel Nat Habit into the next phase of its growth journey. Her extensive expertise and business acumen have been evident in her contributions to renowned brands like Garnier, Dettol, Parachute, and Park Avenue in the FMCG sector.

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