5 Screen Multiplex with REAL D 3D providing a breath-taking visual experience
PVR Cinemas has launched its much awaited 5-screen property at PVR Aerohub in Chennai, Tamil Nadu, the first multiplex in the country to be housed within an airport complex.
Playing a key role in the new age transit-oriented development project at Chennai Airport, the cinema will serve the entertainment needs of arriving and departing passengers besides benefiting residents in the neighborhood.
With this launch, PVR Cinemas will have 12 properties in Chennai with 77 screens while consolidating its foothold in Tamil Nadu with 88 screens in 14 properties. Its screen count in South India will grow to 328 in 53 properties.
Speaking on the launch, Ajay Bijli, Chairman and Managing Director, PVR says, “We are extremely delighted to announce the opening of our 14th property in Tamil Nadu and mark our entry into the fast-evolving transit-oriented development projects in the country. In keeping with the times and the ever-changing entertainment landscape, we are committed to bringing excellent movie-watching experiences to consumers in every part of the country. Entertainment forms an integral part of our daily lives and today’s consumers are cash-rich and time-poor. So, there is no better way for transit passengers to make the best use of their spare time than to watch movies”.
“PVR has the distinction to be the anchor tenant for any mall developer and is constantly on the lookout to add value to their project. Setting up a cinema next to the airport is strategic as we aim to provide a movie experience to travelers/passengers who might arrive at Chennai airport early to catch their flights or wait for a delayed flight while making effective use of their leisure time they have at their disposal. With a strong content line up and a huge pent-up demand from movie connoisseurs, we are confident that our patrons will appreciate our new cinema for a holistic movie-going experience,” adds Sanjeev Kumar Bijli, Joint Managing Director, PVR.
With this opening, PVR strengthens its growth momentum in FY 2022-23 with 908 screens at 182 properties in 78 cities (India and Sri Lanka).
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