BW Online Bureau
Digital ad spends, overtaking TV, is likely to end the year at Rs 43,000 crore, while print advertising to reach pre-Covid levels
This partnership marks the second consecutive year that GfK India has collaborated with the prestigious platform
Quick look at new hirings, promotions and people movements this week
The pharma company’s new campaign #BeShelcalStrong addresses dietary calcium deficiency and the resultant health disorders widely prevalent today
The company unveiled its new logo and a swanky new dashboard with AI-powered catalogue optimisation
This partnership amplifies KC Global Media’s footprint in India through JioTV’s extensive customer base and the country’s rising demand for anime content, as well as the growing Japanese pop-culture fan communities for anime, manga
Department says the raid was carried out to verify the documents. However, earlier this month, Supreme Court demanded that the Centre to produce orignal documents pertaining to their choice to obstruct the BBC documentary
The occasion will celebrate the rich heritage of Indian cinema in commemoration of the legacy of Dadasaheb Phalke Ji
Quick look at news account wins/ retainers this week
This acquisition, according to WSJ, launched a new front in the Chinese company's competition with Meta, whose Instagram and Facebook services have been battling for users and advertising dollars against TikTok as the short-video app soared in popularity
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