Anees Hussain

The author is a Senior Correspondent with BW Businessworld

Meesho Issues Legal Notices Over Alleged 'Smear Campaign'

The company has filed a cease and desist notice against the CEO of an influencer marketing company allegedly involved in the smear campaign

WinZO Responds To ASCI's Notice On Ad Violations

The gaming platform claims to have not received any official communication from the regulatory body

Netflix To Introduce Major Shift In Strategy

The OTT platform is set to charge users for password sharing while considering aggressive ad-based pricings to counter a reported loss of subscribers

Sabyasachi Designs Limited Edition Spring Merchandise For Starbucks

Proceed from sales of the exclusive range of ceramic mugs and stainless-steel tumblers will be used to support 'Educate Girls', a non-profit organisation