Noor Fathima Warsia

A veteran journalist in business and corporate journalism, Noor Fathima Warsia is the Group Editorial Director of India’s oldest business publication, BW Businessworld. In her role, Noor leads the editorial initiatives across BW Businessworld’s flagship product and communities focused on education, startups, healthcare and wellbeing, media & marketing, gaming, HR and legal among others. In a career spanning more than two decades, Noor has led the publishing of the flagship BW Businessworld magazine and its community magazines, guided the online editorial team and led communities such as BW Marketing World apart from working on editorial-led IPs such as BW Most Influential Women, BW India’s Most Sustainable Companies, BW Top 50 Marketers and more.

Being True To Brand: Jury Prez Devika Bulchandani On Creative Effectiveness

India brought home Creative Effectiveness Grand Prix; Jury President, Ogilvy’s Global Chief Devika Bulchandani speaks on the winning work and judging experience

Apple’s Tor Myhren On Making Agency-Client Relationships Work

The vice president of marketing communications at Apple shares his thoughts on what matters the most in making great creative work

Havas Media Acquires PivotRoots, Reiterates M&A Focus

Merger & acquisition, diversification and optimising the core product are critical to Havas Media Network’s growth, says Global CEO Peter Mears as he cites the recent India acquisition of digital marketing agency PivotRoots

P&G’s Marc Pritchard On Creativity That Grows Markets

Delighting people delivers more value to all stakeholders, growing newer markets, says the Chief Brand Officer of P&G

Noorings: Cannes Lions@70: The Ride From Classic To Everything

Much has changed at Cannes Lions in seven decades but the agenda to push creativity towards making a difference remains

Global CMO Marcel Marcondes On AB InBev’s “Evolved” Strategy

With the unique distinction to be the only marketer named Cannes Lions Creative Marketer of the Year for two consecutive years, AB InBev is working with a culture of ‘harmony’

AI Can Help Marketers But Basics Still Matter

Marketing leaders from Diageo, Merkle, Vayner3 and Formerly Known As explain that artificial intelligence can transform creativity by not losing sight of the fundamentals

NOORINGS: Did HUL Miss An Opportunity For Its First Woman MD & CEO

Two days after Women's Day, HUL has named its new MD & CEO and one wonders whether it missed out on the opportunity of getting its first woman top boss and adding to the rare breed of women FMCG CEOs in India

We Are Living In A Video-First World: Sachin Bhatia, Bulbul TV

Bhatia reveals why social commerce would be an exciting chapter to many high spending categories

Investments In Enabling Ecosystems Intensified: Ashish Kashyap, INDmoney

The intensity of investments has also increased in enabling SME’s and creating a strong ecosystem around them, he mentions