Singapore's Avyan Holdings Partners With India's All About Outdoor to Launch PROOH Technologies

PROOH enables payments towards buying billboards on the basis of Target Audience Impressions Delivered and not on Traditional “Fixed Rental” basis

Dell Technologies Launches ‘Back to School’ Campaign

Conceptualised and developed by VMLY&R, the campaign emphasises the importance of purpose-driven learning and falls under Dell’s larger #PC4Education initiative

WWI Launches Campaign #IWasTold

WWI’s campaign sheds light on breaking stereotypes and setting new benchmarks

Steps To Creating A Winning Social Media Strategy In 2023

With newly emerging technologies, never-ending feature updates and ever-changing consumer behaviour, digital marketers are always on the lookout for what’s going to happen next

Lee Cooper Launches Summer Campaign Life Is Out There

The ad film that captures the essence perfectly as it shows a group of friends on a road trip in a yellow vintage Microbus is conceptualised by Makani Creatives

Bisleri International Showcases Its Commitment Towards Sustainability With New Campaign

Campaign named Bisleri Greener Promise showcases the company’s initiatives and priorities

KBM Spices Appoints Parineeti Chopra As Brand Ambassador

The company is also focusing on increasing its market share with omnichannel marketing and sales models

EatFit Celebrates India's IPL Season With The #IPizzaLove Campaign

EatFit has partnered with Mayank Agarwal and Joy Bhattacharya, Sports Enthusiast for two ad campaigns

Heads Up For Tails Launches New Campaign #AdoptHer

The campaign aims to spread awareness about the importance of providing shelter to pets

Havas Takes ‘Play’ Brand Global

In India, Havas Sports and Entertainment, Havas Content, and Cake India will combine and rebrand as Havas Play