Xiaomi's Anuj Sharma Named POCO India's Country Director

He has been the head of marketing at Xiaomi India since 2018.

Havas Media Bags Integrated Media Mandate For Gamezy

The account will be handled out of the agency’s Bangalore office led by Saurabh Jain, EVP - South, Havas Media.

Amin Rozani Elevated As Spartan Group’s Chief Executive Officer

In his new role, Rozani will be driving the mandate to expand Spartan Group cluster as a multi-gaming platform

Indian Smartphone Users Seek Immersive Audio Experiences For Content Consumption During Lockdown: CMR Study

The study aimed at understanding how Indians are consuming content, the importance given to sound quality and what they seek going forward while purchasing their next smartphone.

Sales And Marketing Has Become Less Constrained Post-COVID-19: Harssha Shetty, CMO, Hindustan Zinc Limited

Shetty talks about the company’s growth playbook and how they converted this adversity into an opportunity.

ET Medialabs Bags Digital Marketing Mandate For Licious

Licious selected ET Medialabs to scale its business and efficiently acquire new users in Delhi-NCR, Mumbai, Pune and Chandigarh.

Facebook India Announces Arun Srinivas As The Director Of Global Business Group

The appointment comes on the back of several other senior and leadership role announcements in recent months across key verticals

OTT Subscription Purchase And Viewing Witness Spike During Covid-19: FLYX Survey

Netflix is the most popular platform in India, followed closely by Amazon Prime

McDonald’s India – North And East Assigns Integrated Marketing Communications Mandate To DDB Mudra Group

DDB Mudra Group will manage the overall marketing and digital communications strategy for the brand across traditional and digital media.

Wavemaker Collaborates With Indie Music Star Jasleen Royal For Cadbury Dairy Milk Silk’s ‘I Missed You’ Campaign

The song beautifully encapsulates the emotions of a young couple during a long distance relationship.