Subscribers on OTT platforms can be fickle and analysing/tracking patterns of consumption and drop off patterns among the subscribers can get tricky
'Content gone digital' is the mantra that has gripped the globe and is driving the growth and revenue in double digits, says Divya Dixit, SVP of Revenue & Marketing, ALTBalaji
The mandate includes the agency to focus on conceptualizing and publishing content, and engaging with influencers on social media platforms to create a buzz about their path-breaking shows launching every month
Your e-mail information will not be shared with anyone else. And it will be used only to send out our latest news.
BW Communities is an array of business news websites targeted towards niche communities and readers across various industries