Limca Launches New Campaign 'Nichord Le', Ropes In Jeetu Bhaiya

Launches the 31st annual edition of the Limca Book of Records with the theme of ‘75 Glorious Years of #RukkMatt Spirit’

Limca Launches Limca Sportz With #RukkMat Campaign Featuring Neeraj Chopra

It is a Glucose + Electrolyte-based beverage containing essential minerals for rapid fluid intake

5 Qs With Coca Cola's Arnab Roy On Limca Book of Records' 30th Year

This year also marks Limca’s 50-year milestone in India