Moloco Teams Up With Viacom18 & JioCinema For Advanced Monetisation

This multi-year partnership leverages Moloco's advanced machine learning and ad serving capabilities to create a robust monetisation solution for Viacom18/JioCinema, commencing with the Tata IPL last year

Delhi Capitals Associates Digital-First Partnership With Viacom18 For TATA IPL

The association will enable fans to enjoy never-seen-before, in-depth storytelling of the Delhi-based outfit across TATA IPL and WPL on JioCinema

Tata IPL 2023 Auctions Report 25% Increase In Cumulative Reach On Star Sports

The auction saw a remarkable 25 per cent increase in total reach (including live, cricket, and build-up content), with 50.6 million viewers turning in to watch the event live on Star Sports