Ugam Rebrands As Merkle

With 22 years of analytics and technology experience, Ugam will help Merkle grow and build a globally scaled, highly skilled talent pool from India

Transforming Customer Experience With Tech In A Digital World

Marketers need to reset and recalibrate their understanding of the customer and re-imagine customer experience

Has The Pandemic Ripened Business & Technology's Amity?

Marketers advocate that companies must position technology at the centerpiece of their business today, as it counts for a key reason to survive & thrive

What Makes A company Thrive, Not Just Survive? It’s Culture.

Culture, which is unique to an organization, can enable it to retain talent, build loyalty, goodwill and inspire teams to perform better, thus helping an organization not just survive, but also thrive. But culture is by design and deliberate practice, not by chance.