The 'Team Se Bada Kuch Nahi' campaign delves into the dynamic relationships among Indian cricketers during the IPL season
Capitalising on the digital wave post Men’s ICC World Cup, marketers embrace a new era of digital-led engagement and immersive fan experiences for IPL 2024 and T20 World Cup
The campaign features four digital films in which the two cricket experts can be seen engaging in banter around exciting elements of Cricket and Ludo
The return of cricket in the Olympics envisions the confluence of a global fan base and immense growth potential alongside sponsors and brands in the marketing arena
The film is the brand take-off as a part of the Luxor Schneider partnership and will be available on various OTT platforms, coinciding with the ICC Cricket World Cup
The #VicksKholIndiaBol anthem has been curated and conceptualised by Vicks India in partnership with LK Saatchi & Saatchi
In terms of ad growth, the TV sector is expected to see a CAGR of approximately 6 per cent in comparison to the previous CWC edition in 2019
The campaign aims to create excitement among cricket and watch enthusiasts
Tilak becomes the eighth cricketer in RISE Worldwide’s talent management vertical
As part of a multi-year partnerships, Bira 91 will be cheering for Mumbai Indians, Delhi Capitals, Royal Challengers Bangalore, Sunrisers Hyderabad, and Kolkata Knight Riders
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