EssenceMediacom & GroupM ESP Drive A23-CCL Renewal

In a continuation of their successful collaboration from the previous year, A23 renews its role as the presenting sponsor for the Celebrity Cricket League (CCL) for its 10th season

Long-form Videos To Contribute 13% TV Ad Revenue By 2025: GroupM

The 2nd edition of ‘The Changing Landscape of Indian Television’, conducted by Ampere Analysis and gathering insights from 4000 respondents, explores the significant shift from linear TV to CTV in the Indian TV industry

Hires & Promotions: CashKaro, GroupM, Pladis, Pocket FM

Quick look at new hirings and promotions this week

India Attains Eighth Spot In Global Ad Market 2023 Report

The five-year outlook remains strong, with retail media and digital out-of-home poised for aggressive expansion

Hires & Promotions: GroupM, Publicis Groupe, L&K Saatchi & Saatchi

Power people in the realm of brands and agencies and their career transitions and changes

Hires & Promotion: GroupM, Firework

Quick look at new hirings, promotions and people movements this week

GroupM Names Navin Khemka As CEO Of EssenceMediacom

The agency has also promoted Sonali Malaviya to Chief Strategy and Transformation Officer

Report: Indian Advertising To Increase 16.8% In 2023

The report also reveals that 36 per cent of advertising market share represents TV advertising, is expected to grow 10.8 per cent this year and continue growing double digits, driven by strong growth in both traditional and connected TV