Hyundai Kicks Off 2024's Big Marketing Push; Over 55% Spends Still Marked For Traditional Channels

Virat Khullar, AVP & Vertical Head, Marketing, Hyundai Motor India discusses with BW Marketing World about the long-standing association of Shah Rukh Khan with Hyundai, getting Deepika Padukone onboard and more

Shah Rukh Khan Affirms Tide As The 'Asli Stain Removal King'

The two join hands to demonstrate a shared commitment to perfection and the relentless pursuit of excellence

Centre Issues Notices To Bollywood Actors Over Gutka Ads; Petition Scheduled For 2024

The court was also informed that Amitabh Bachchan had sent a legal notice to a gutka company featuring his advertisement, even though he had terminated his contract with them

SRK: The Evergreen Baadshah Of Brands

King Khan turned 58 on 2 November 2023, but he seems to be ageing like fine wine

Rungta Steel Joins Forces With Shahrukh Khan For New TVC

Rungta Steel reinforces its brand with Shahrukh Khan, adding star power alongside ambassadors Alia Bhatt and Ranbir Kapoor

Sunfeast Dark Fantasy’s Latest Campaign Offers Fans To Get Featured With SRK

ITC Sunfeast Dark Fantasy and media partner IPG partners with Akool to utilise Generative Artificial Intelligence Technology for fan interactions

D'decor Unveils FabriCare Campaign with Shah Rukh Khan & Alia Bhatt As Brand Ambassadors

The campaign has been conceptualised by 82.5 Communications and intends to reshape the benchmarks for aesthetic appeal and long-lasting quality in household textiles

Byju's Unlikely To Extend Endorsement Deal With Shah Rukh Khan?

In the recent times, the company also faced high-profile board departures, several valuation reductions, delayed financial statements, and a legal struggle over a $1.2 billion term loan