Sunfeast Dark Fantasy’s Latest Campaign Offers Fans To Get Featured With SRK

ITC Sunfeast Dark Fantasy and media partner IPG partners with Akool to utilise Generative Artificial Intelligence Technology for fan interactions

D'decor Unveils FabriCare Campaign with Shah Rukh Khan & Alia Bhatt As Brand Ambassadors

The campaign has been conceptualised by 82.5 Communications and intends to reshape the benchmarks for aesthetic appeal and long-lasting quality in household textiles

Byju's Unlikely To Extend Endorsement Deal With Shah Rukh Khan?

In the recent times, the company also faced high-profile board departures, several valuation reductions, delayed financial statements, and a legal struggle over a $1.2 billion term loan

Realme Onboards Shah Rukh Khan As The Brand Ambassador

Shah Rukh Khan joins the realme family, bringing his dare to leap spirit to the brand.

Deepika Padukone & Shah Rukh Khan Feature In An Exclusive Video For 82°E

The Pathaan duo practice the Cleanse-Hydrate-Protect routine from Deepika Padukone’s recently launched skincare brand, 82°E

Shell Collaborates With YRF, Becomes Official Engine Oil Partner

Shell has also announced a campaign to its extended trade community with Pathaan movie tickets and exciting movie-branded merchandise to be won

Zee Signs Long-term Partnership With Emirates Cricket Board

From launching the league anthem 'Halla Halla' with rapper Badshah to promoting the league globally through #HarBallBawaal campaign featuring Shah Rukh Khan, Zee has taken major strides to comeback in sports broadcasting business

SRK Takes Viewers Through A Futuristic Journey In Dubai Tourism's New Campaign

In the ad film, the actor invites people to immerse themselves in the grandeur of the 'Museum Of The Future'

Shah Rukh’s Toofani Partnership With Thums Up Thrills Fans

Teaming up with King Khan, the brand amplifies this core value and adds action-packed cinematic storytelling with SRK portraying both reel and real-life hero in the ad film

Celebrity Endorsement In EdTech - Boon Or A Bane

Celebrities assure a stronger media and social pull but there are many brands that have created stronger brand equity even without a celebrity, questioning the actual worth of this heavy investment