Advertisers Can Get Scope3 Carbon Neutral Inventory Through Yahoo

To guarantee that their digital ad campaigns are in line with their larger sustainability aims, advertisers using the Yahoo SSP can now quickly locate and purchase Green Media Products provided by Scope3

Yahoo Announces Partnerships For Its Cookieless Identity Solution

The number of addressable users on Yahoo ConnectID has grown to over 290 million globally, up 40 million users from the start of the year

Hires & Promotions: GroupM, Mars Wrigley, Yahoo, Škoda Auto

Quick look at new hirings, promotions and people movements this week

InMobi Integrates With Yahoo’s Demand-Side Platform for Direct Advertiser Access

This collaboration provides SDK-powered direct inventory, without intermediaries, creating smooth supply path optimization for advertisers around the world and establishing increased transparency and efficiency for buyers

Hires & Promotions: Meta, Sony Pictures, Yahoo,

Quick look at new hirings, promotions and people movements in the A&M space

Yahoo 2021 Year In Review: Modi Crowned Most Searched Personality

Further, ‘Farmers’ Protest’ is top Newsmaker, Aryan Khan makes debut on Top Newsmakers, Most Searched lists, Gone too soon: Sidharth Shukla is Most Searched Male Celebrity, Bitcoin leads as India’s Top Searched Cryptocurrency

Yahoo Cricket Becomes Super App For Cricket

The app will be a one-stop-shop for match scores, free fantasy, deep data, and more